momstown.ca and all of the local chapter sites (25 sites in total!) went through a major relaunch in March of 2014. Our online presence was rebuilt from the ground up, and a focus on mobile-friendly, socially integrated content was at the forefront of the massive overhaul and redesign.
Our partners at Therefore Interactive recommended a responsive web design approach – which means to the layperson that our sites 'respond' to any platform. Whether you are viewing this post on mobile, tablet, or desktop, the site optimizes size, style and function to ensure that it's a great experience for the user.
The momstown reader is on a variety of social networks and is a big mobile user – so we needed a site that would be accessible to her on all platforms and allow her to connect with momstown anytime, anywhere, from any device!
We're so pleased to be recognized as Best Social Site by the Blue Drop Awards – an organization committed to recognizing innovation in Drupal programming.
Our momstown program pass holders have really embraced the new site design as well. They can now browse the calendar and sign up for programs right from their phones. They can interact on our private community message boards, take advantage of program pass holder discounts, share content across a variety of social networks, and even purchase or renew their program pass – all right in the palm of their hand.
And of course, we thank you, our readers and members, who took the leap with us and are showing us with your continued engagement that the relaunch of the site was positioned us for continued success!
If you haven't explored momstown in your community yet – there's never been a better time! Use the drop down list on the right hand side of the screen and find your local chapter.
If you'd like to learn more about how you can join the momstown team of entrepreneurs, start by reviewing our licensing opportunities.